Slogans and certain phrases are some of the basic principles in how you get people to buy a product period. A product in and of itself is just a tool, no more, no less but it's the idea to make it look like a million bucks that gives it life or death. We've all seen ads about building the perfect physique since the days of the early muscle magazines and pamphlets from mail-order giants like Bernarr MacFadden, Charles Atlas, Maxick & George Jowett.
When it comes to how even a product works vs. the reality of the end results aren't always congruent together. Sure there are products and programs that do work for many but there's no such thing as the "one size fits all" ideal construct. Back in the early days, like say 100 years ago; there were no scientific principles on macros, steroids were non-existent and supplements were not a major thing or if at all from today's standards. The products back then did work to an extent especially from MacFadden who was an advocate of healthy living, bodyweight/Self Resistance oriented style training and other things.
Building a powerful physique takes time, patience and dedication. However; you have to remember, some of the greatest physiques back in the day were more than just show, they were a marvel of pure, unadulterated strength and vitality. Even more so, many of those who had an awesome body weren't that big either. The average weight of a man with a great physique back then was about 145-185 lbs. Only a fraction compared to today were bigger guys like Saxon, Hackenshmidt, Groener and a few others. Today, small guys with a physique that look like they were carved out of granite are considered weaker than those who on average range from 215-275 or in the 300+ lb range that look like Comic Book characters are believed to be considered strong. It can be confusing but it's what social media, news, ads and magazines are telling us what is considered strong "looking" and what is considered weak "looking."
In reality, when you develop your own physique, you're not going to have the exact physique of an Arnold or Ferrigno, hell even a Coleman or Cutler. Why would you want to? What purpose is it really to have a body that looks like a billion bucks but end up with $2 strength? I'm not saying you shouldn't build a body that looks awesome, what I 'am saying is, when you put yourself on a program and follow it to a "T", your results are going to be what you put into it and sometimes your genetic make-up will factor in and what happens when you're not doing it. The sad thing is, you're also being duped into believing that a lot of influencers these days that they build their physiques just by what they preach in their ads when in reality, there are things going on you're not aware of and outside the commercial spectrum, chances are very likely, they're on other things or have photoshopped themselves to make you be even more gullible to believe in their product. Where do you go from there and how can you trust what they're trying to present to you?
A body will only last so long for so many years no matter how dedicated you are but what you consistently do to make your life as best as possible and being as strong physically and mentally, will have you go further into your years than just a cool looking body. It's important to develop and maintain the vitality and quality of our training and not always rely on how we look. Looks have their place and merit but it is the progressive and wisdom of developing realistic strength and condition that factors in our lives. We all have different strengths & weaknesses, some people have greater realistic strength and live longer than those who go to great lengths to build a body that will win them some mini statue of a dead physical culturist. Just because you have the body of a comic book character, doesn't mean you'll live a long and healthy life.
Get strong and develop a body that is resilient and powerful regardless if you're big or small, whether you want to lose weight or gain weight, natural and realistic strength comes first, the body will come and the results again are what you put into it.
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